|
The DON ZIERDT Agency |
|
Your Window to the College Market |
|
Special Issues |
|
Special issues are a great way to target certain segments within a campus community or to advertise a product or service that is related to the theme. Highly recommended as an intro to college newspaper advertising. |
What to know |
|
August/September– Welcome Back September/October– Football September/October– Career October- Halloween October/November– Homecoming October/November– Parent’s Day November/December– Holiday Other issues: Basketball Previews, Dining, Coupon |
|
Popular Special Issues Fall 2010 |
|
January– Welcome Back February– Career/Employment February– April/May– Graduation Other issues: Spring Break, Coupon |
|
Popular Special Issues Spring 2011 |
|
Distributed and/or mailed to freshmen and transfers. High parent visibility. Early deadlines. |
|
Phone: 609-265-0442 |
|
Valentine’s issues are a great pre-spring break time to advertise apparel, vacation items and trips, etc. Plan early to be included. |
